Lifetime Television’s The Balancing Act and The Boppy Company have partnered together to teach the best breastfeeding techniques and offer support solutions to breastfeeding women. The show airs April 27th, between 7:30am and 8am ET/PT and then again on May 4. Viewers will learn everything they need for a successful breastfeeding journey.
Lifetime Television® and The Boppy Company promote the importance of the breastfeeding journey
Over 100 million households across America will learn the best breastfeeding techniques and support solutions from The Boppy Company and a lactation expert on The Balancing Act. The Lifetime Television® show will host a Boppy breastfeeding expert, an RN who is also a lactation consultant and new mom to promote the positive effects and benefits of breastfeeding during the special episode.
The segment “Breastfeeding 101: Solutions in style, form and function…innovations for today’s mother & child” will air on The Balancing Act between 7:30am and 8am ET/PT on April 27 and May 4, and air on more than 100 regional and local broadcast affiliates. Viewers will learn everything they need for a successful breastfeeding journey.
Boppy is the industry leader in breastfeeding through its supportive breastfeeding products:
· The original, award-winning nursing pillow, the Boppy® Feeding and Infant Support Pillow is a must-have for any new parents. The Boppy Pillow lifts baby to an ergonomic position for more comfortable feedings and then transitions into the perfect spot for propping, tummy time and learning to sit.
· The Boppy® Best Latch™ Breastfeeding Pillow was developed with a lactation consultant specifically for nursing moms. Moms can choose from two distinct feeding surfaces – one firm, one soft – that support them while breastfeeding and bonding with baby.
· The Boppy® Nursing Cover is the perfect cover for nursing comfortably on-the-go by providing full coverage for discreet nursing. The patent pending design includes a unique SlideLine™ ring which moves from the right to the left to help track which side was breastfed last. It also fold up into an easy-to carry pouch.
· Boppy Bloom® Soothing Breast Balm is a 100% natural and lanolin free formula will give moms moisture-rich relief from sore or cracked nipples. Use both before and after nursing!
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